function concept_media(k_video_url) {
			
			var js_play_url, js_headline;
			js_play_url = k_video_url;
			js_headline = "";
		
	
			if(navigator.appName=='Microsoft Internet Explorer'){
					document.write ('<OBJECT ID=MediaPlayer ');
					document.write (' CLASSID=CLSID:6BF52A52-394A-11D3-B153-00C04F79FAA6');
					document.write (' standby="Loading Microsoft Windows Media Player components..."');
					document.write (' TYPE="application/x-oleobject" width="340" height="320">');
					document.write ('<PARAM NAME="url" VALUE="' + js_play_url + '">');
					document.write ('<PARAM NAME="AutoStart" VALUE="true">');
					document.write ('<PARAM NAME="ShowControls" VALUE="1">');
					document.write ('<PARAM NAME="uiMode" VALUE="full">');
					document.write ('</OBJECT>');
			
			} else {

					//Netscape code
					document.write ('    <Embed type="application/x-mplayer2"');
					document.write ('        pluginspage="http://www.microsoft.com/isapi/redir.dll?prd=windows&sbp=mediaplayer&ar=Media&sba=Plugin&"');
					document.write ('        filename="' + js_play_url + '"');
					document.write ('        src="' + js_play_url + '"');
					document.write ('        Name=MediaPlayer');
					document.write ('        AutoStart=1');
					document.write ('        ShowPositionControls=1');
					document.write ('        ShowAudioControls=1');
					document.write ('        ShowTracker=1');
					document.write ('        ShowDisplay=0');
					document.write ('        ShowGotoBar=0');
					document.write ('        ShowCaptioning=0');
					document.write ('        AnimationAtStart=0');
					document.write ('        enableContextMenu=1');
					document.write ('        ShowControls=1');
					document.write ('        ShowStatusBar=1');
					document.write ('        TransparentAtStart=0');
					document.write ('        width=340');
					document.write ('        height=320>');
					document.write ('    </embed>');
			}
					document.write ('</OBJECT>');
			
		
		document.write(js_headline);
		
		
}